As noted last week, a group of startups are launching today at Mobile 2.0. Here are the first lot:
heysan describes itself as a "mobile meebo" - it's a meta IM service for mobile phones. It is mobile browser based and works on the iPhone. The service is free and features include one single buddy list and a chat conversation view. They launched in April 07, a product of the YCombinator program.
See our full review of this product, a new type of mobile search.
Mippin connects mobile users to their favorite web content, which for mobile means the freshest content optimized for small screens. It has a search function (although a search for "mobile2.0" didn't discover any R/WW posts), and if you find a good story you can share it - via services like Twitter. It also allows you to publish content.
Update: Prashant Agarwal from Mippin comments: "hey richard, I searched for "Mobile2.0" when I did my demo. But if you search for "Mobile 2.0" you guys come up. Stupid, I know, we're working on it."
MobileResearch is a mobile data company; it sells data feeds, does phone testing, etc. They've done a lot of work on device targeting. The Mobile Analytics product is a stats service for Mobile Web, launching in January. Currently the service is in private beta testing.