Wednesday, November 14, 2007

Google-DoubleClick Deal Delayed in Europe

Google’s big move into display advertising is going to be delayed, maybe until April, if it gets approved at all. The European Commission is holding up Google’s acquisition of DoubleClick on antitrust concerns, fearing that Google’s current dominance of search advertising, combined with DoubleClick’s leading position in display advertising will create an unstoppable force. [...]

No comments: